KNOWLEDGE MANAGEMENT IN INTERNATIONAL COMPANIES: SPECIFIC FEATURES AND INFORMATION TOOLS

The increasing importance of innovation as a factor in the effectiveness and competitiveness companies makes them pay special attention to processes obtaining using knowledge that require management. International companies, being innovatively active for expansion, are subject management (KM). In such KM has significant specific features related their structure, which includes foreign subsidiaries, nature activities, covering different national markets. Due specifics they widely use information technology and, particular, tools KM.The research is aimed characterize international provide rationale behind new KM, can be used improve innovation.The main focus paper on taking into account structure namely: 1) content number scale complexity tasks, etc.; comparison models internalization externalization by companies; 2) internal environment (involvement all levels management, multicultural environment, creation communities intensive knowledge); 3) external interaction with consumers, partners authorities countries; 4) innovative activity (distribution powers between parent company coordination development (R&D), organization processes). global approach innovations substantiated, determines well need create system, part tools. Their improvement allows enhancing quality innovation. terms an company, purpose R&D single platform, tool formalizing knowledge, corporate base, determined. future, it expected study effects proposed tools, highlight problems introduction operation, set measures overcome these problems.